I have been working in marketing trade for over 10 years and I have always meet with respect and enthusiasm from people who talk with my about job and situation on the market. That’s why I was a little bit shocked when my old friend whom I have meet with a few days ago said that he feel bad for people who must deal with challenges in marketing. He said that professional marketing is for him nothing more than making money on poor customers whom are in most cases threaten like a mine of gold for big companies. Best email marketing is in his eyes an example of irritating and doubtful ethically strategy, because users don’t like to get emails with commercial information and offer. After this conversation I felt sad for a short time but then I have understand that this way of talking usually comes from people who are jealous about success in serious business which leads to a quite big money. I am sure that most of the people would be able to sacrifice many things for what I have achieved until now.