Nowadays marketing requires big amount of time and resources because it takes so much effort to prepare interesting email campaign. Of course, effective email campaign can’t be only about preparing quite interesting content and sending emails to numerous recipients. It is quite obvious that every user must put far more effort if he want to obtain any profits from internet activity. Well thought out email segmentation strategy makes user chances for success far more realistic. Every salesman must remember that clients become far more careful at considering their buying decisions. That’s why even well prepared email segmentation campaign must have something original and interesting in it. In searching of good ideas for email segmentation campaign it is smart choose when you ask more experienced marketers which techniques they usually use. Naturally, the reason to do that is not about copying someone’s else strategies but find your own idea for marketing basing on others propositions and searching inspiration in it.